Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
AREAS OF EXPERTISE
Hobbies and Interests
Generic
Ahmed Mamdouh Nassar

Ahmed Mamdouh Nassar

Digital Transformation Territory Sales and Channel Manager
Muscat,Oman

Summary

Dynamic Digital transformation Sales and Business Development Leader with over 19 years of proven success in accelerating revenue growth, forging high-impact partnerships, and consistently exceeding ambitious sales targets. Adept at building trust-based relationships with enterprise clients, CXOs, and channel partners across competitive markets in the Middle East. Expert in aligning complex technical solutions with strategic business objectives, navigating long sales cycles, and leading big responses and contract negotiations to secure multimillion-dollar deals. Recognized for crafting go-to-market strategies that anticipate market shifts, drive customer value, and deliver sustainable growth.

Overview

22
22
years of professional experience

Work History

Territory Sales and Channel Manager

OSOS
11.2019 - Current
  • Oversee end-to-end sales operations, ensuring seamless pipeline management, sales process excellence, and performance optimization to drive revenue growth.
  • Successfully expanded into new territories by crafting compelling value propositions and delivering customized solutions aligned with clients' evolving needs, navigating complex sales cycles and driving $16M in revenue.
  • Exceeded 140% sales growth resulting in over 25%, consistently surpassing personal quotas by over 130% and driving annual sales between $6M - $4M securing $4M ARR.
  • Cultivated a robust professional network of key channel partners, enhancing collaboration and market reach.
  • Maintained strong relationships with key stakeholders, resulting in increased repeat business and long-term partnerships.
  • Lead accurate sales forecasting, quota management, and territory planning to maximize market coverage, resource allocation, and revenue potential. (Key Accounts: MOHERI, CBO, HADCO, Al Khoyaref, ASYAD, ASAS, RTA, NCSI...)

Regional Sales and BD Director, Head of Skyline Soft Enterprise Department – MENA Region

Penta-b (GIS & Remote Sensing)
01.2013 - 11.2019
  • Managed a diverse portfolio of enterprise accounts, generating $21M in revenue through strategic accounts and national initiatives, achieving a 225% increase in annual revenue quota by implementing effective sales strategies.
  • Developed a comprehensive partner and consortium ecosystem to address customer requirements and ensure end-to-end delivery across infrastructure, networking, cybersecurity, operating systems, cloud hosting, and related solutions.
  • Strengthened and expanded relationships with existing accounts/clients, achieving a 130% revenue growth through identification of new business opportunities and execution of effective sales tactics and techniques. (Key Accounts: Al Riyadh Municipality, KACST, SFDA, EGNSDI, ACUD, MOTA, Jedda Municipality, SIO, MSD, ADA, MCT...)

Regional Senior Account Manager

Experienced Certified Consultants ECC (SAP Gold Partner)
01.2010 - 01.2013
  • Positioned ECC’s products and services portfolio by articulating and streamlining the value proposition of its unique capabilities to drive customer engagement and business growth.
  • Lead the end-to-end sales cycle including prospecting, requirements assessment, solution presentation, proposal negotiation, and contract closure.
  • Managed a portfolio of enterprise accounts, driving $18M in revenue through strategic account mapping and the successful execution of direct selling, cross-selling, and up-selling initiatives.
  • Innovated account plans to achieve sales targets, resulting in a 125% increase in revenue by developing and executing effective sales strategies. (Key Accounts: EgyptAir, Zina Tissue, ASCOM, Manar Al Omran, Royal Ceramic, Al Sallab...)

Operations Manager Assistant – US and Canada Offshore business

Raya Telecom
01.2004 - 12.2009
  • Led and developed a high-performing sales team, consistently exceeding targets by 120–160% through effective coaching, training, and motivation strategies.
  • Implemented performance improvement initiatives that boosted operational efficiency and sales productivity by 30%.
  • Collaborated with customers to gather actionable feedback and shared insights with the R&D team, driving product enhancements and improving customer satisfaction by 40%.

Education

Bachelor’s degree - Law

Cairo University

Skills

  • Business Development ARR/NRR Growth & GTM Strategy Drive Consortiums Account Management Leadership Result-oriented Customer-centric Presentation and Negotiation Skills Self-learning Proactive CRM Team player Solution Selling Consultative-Selling Active Listening Strategic Planning Customer Relationship & Retention Territory management Relationship building Channel development

Accomplishments

  • Market Expansions: Established new markets and spearheaded the development of new territories, successfully introducing diverse products to partners, and enterprise customers across the GCC region. Established strong relationships with over 30 partners in the GCC region, directly contributing to a sales growth of 140% by ensuring clear communication of product benefits and solutions tailored to client needs.
  • Revenue Growth: Achieved an impressive 140% sales growth within defined territories through innovative sales strategies and effective execution.
  • Team Collaboration: Define, track, and continuously improve key sales metrics, KPIs, and performance benchmarks to foster a culture of accountability and high performance across the sales organization.

Languages

Language: Arabic: Native / Mother Tongue
English: Professional / Fluent (C1)

Timeline

Territory Sales and Channel Manager

OSOS
11.2019 - Current

Regional Sales and BD Director, Head of Skyline Soft Enterprise Department – MENA Region

Penta-b (GIS & Remote Sensing)
01.2013 - 11.2019

Regional Senior Account Manager

Experienced Certified Consultants ECC (SAP Gold Partner)
01.2010 - 01.2013

Operations Manager Assistant – US and Canada Offshore business

Raya Telecom
01.2004 - 12.2009

Bachelor’s degree - Law

Cairo University

AREAS OF EXPERTISE

  • Sales Strategy Development: Develop and implement robust sales strategies aligned with organizational objectives to drive consistent and sustainable revenue growth across all target markets.
  • Sales Management: Design, refine, and institutionalize sales models, frameworks, and methodologies that enable data-driven strategic decisions, operational efficiency, and long-term business planning.
  • Market Analysis: Continuously monitor and analyze market trends, competitive landscape, competitor activities, and macroeconomic indicators to proactively adjust sales strategies and strengthen market positioning.
  • Sales Forecasting: Lead the annual sales planning, forecasting, and target-setting processes, ensuring alignment across all market segments and business units to achieve ambitious growth targets. Utilizing data analysis to project sales performance and KPIs to meet the organization key objectives.
  • Complex Negotiations: Proven expertise in managing capital-intensive project sales cycles, navigating complex stakeholder landscapes, and aligning diverse interests to drive successful outcomes.
  • Performance Metrics: Monitoring and analyzing sales performance metrics to drive continuous improvement. Additionally, Assess, design, and recommend optimal go-to-market strategies for new products, services, and market segments to accelerate adoption and maximize market share.
  • Interdepartmental Collaboration: Provide high-level strategic guidance to Sales, Presales, R&D, Sales Ops and Marketing teams on key business initiatives, market expansion opportunities, product enhancements and overall commercial decisions.
  • Problem-Solving with extensive analytical skills: Leveraging data analytics and business intelligence to optimize sales performance by breaking down problems, identifying patterns, interpreting data, making decisions, to identify the challenges and obstacles in sales processes, adapting strategies as required to meet the primarily sales objectives and decision-making.
  • Industry-specifics: Government, Oil & Gas, Military, National Initiatives, Aviation, Education, Healthcare, Manufacturing, Corporate, Real State, Smart Cities, Digital Twin, Logistics, and SMEs.
  • Solutions and Platforms: ERP, HCM, POS, QHSE, EdTech, Prop Tech, FinTech, BPM, CMS, DXP, CRM, SRM, HIS, IA, IoT, ML, GIS, RFS, Photogrammetry, CAD (Dispatching Systems), Mobile Development, EAM, Correspondence Systems, and EDMS.

Hobbies and Interests

Hobbies: Surfing the Internet, Traveling, Sports, Reading, Playing Music, Crafting DIY and Watching documentaries.
Ahmed Mamdouh NassarDigital Transformation Territory Sales and Channel Manager