Dynamics 365
Safir Husain
General Management
Muscat
Summary
Experienced General Management Professional with 15 years + of experience and an ability to take up challenges while performing in dynamic environs; successfully delivering the responsibilities of Revenue Generation, Profitability, Market Share Expansion and Business Development. Extensively experienced in helping major Brands such as Sony, Dyson, Gree, Hisense, Brother achieve their tactical and strategic goals.
Overview
15
15
years of professional experience
6
6
years of post-secondary education
Work History
Regional Head- OGCC
Jumbo Electronics Co Ltd. (LLC)
Muscat
2023.05 - Current
- General Management for the Groups operation Across GCC
- Responsible for the P&L for Oman, Bahrain and Qatar Markets with a mandate to open other operations
- Key Partner Brands- Sony, Dyson, PlayStation, Gree, Hisense, Weber and Supra
- Expansion of Service operations across the region with acquisition of new brands and focus on increasing NPS scores
- Consolidation of business portfolio across the region to remove wastages and built sustainable distribution businesses
Business Unit Manager- CE&HA
Jumbo Electronics Co. Ltd (LLC)
Dubai
2017.07 - 2023.04
- P&L responsibility for the Consumer Electronics and Home Appliances Division. Brands included in the portfolio - Casio (Calculators, Watches, Musical Instruments and Electronic Cash Registers), Brother DSM, SUPRA (OEM Brand) and Rionet Hearing Aids
- Also Responsible for International Business and Distribution Setup in emerging and potential markets
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
- Net Contribution- up by 100% YoY 2021/22 and 150% YoY in 2022/23
- Added New Brands- Morphy Richards and Haier to the portfolio
- Cleared Legacy Stocks worth Aed 3.8mn with no net loss post provision release.
- Leveraged data and analytics to make informed decisions and drive business improvements.
- Defined clear targets and objectives and communicated to other team members.
Sourcing Head/Product Head-CE&HA
Jumbo Electronics Co. Ltd (LLC)
Dubai
2015.01 - 2017.07
- Sourcing Head for Supra- Air conditioners, Appliances and Consumer Electronics
- Consolidated Lineup of OEM brand to ensure maximum WC utilization
- Executed partnerships and contractual agreements with top 3 manufacturers in all appliances categories
- Product Head for -Hisense, Daikin, Gorenje, Casio, Brother, Rionet, Technovitas
- Managed individual P&L’s for these brands with Category Management team reporting to me
- Increased Net Margin in absolute terms by implementing a controlled and concentrated distribution strategy with a view on higher margins and better working capital
Manager- Product Head -Agencies
Jumbo Electronics Co. Ltd (LLC)
Dubai
2014.04 - 2016.01
- Product Head for a group of 7 brands across Appliances/Headphones//Time Pieces Consumer Electronics/Home Appliances
- Also responsible for identifying and partnering with new brands for distribution
- Cross-trained existing employees to maximize team agility and performance.
CORE Team Member- ERP Implementation
Jumbo Electronics Co. Ltd (LLC)
Dubai
2012.02 - 2013.03
- Part of a core team of 10 for re-implementation of JD Edwards (9.1 Enterprise). Also worked on customization and new applications to adapt to current business requirements
- Part of Hyperion Budgeting Tool, Oracle Business Intelligence and Q-Soft Profile Management Tool implementations in UAE and Oman
Category Manager- SUPRA Middle East
Jumbo Electronics Co. Ltd (LLC)
Dubai
2008.07 - 2011.04
- Started as a Management Trainee and handled sourcing for Consumer Electronics, Air Conditioners, Various small appliances and Major Domestic Appliances during this period
- Set and managed the PSI for these categories in line with budgeted numbers to ensure availability of stock to cover sales especially in peak season time
- Implemented ESMA compliance for all SUPRA SKU's
- Implemented formal contracts with factories to ensure accountability on deviation of terms- especially on incoming to sales ratios
- Factories managed across- KSA, China, India and Thailand
Education
MBA - Marketing
Welingkar Institute of Management Development And
Mumbai, India 2006.06 - 2008.04
Bachelor of Commerce - Commerce Accounting/Taxation
Shaheed Bhagat Singh College, University of Delhi
New Delhi, India 2001.06 - 2004.04
High School Diploma -
Army Public School, Lucknow, India
Lucknow,India 2000.04 - 2001.03
Skills
Relationship building
Software
Oracle JDE Edwards
Timeline
Regional Head- OGCC
Jumbo Electronics Co Ltd. (LLC)
2023.05 - Current
Business Unit Manager- CE&HA
Jumbo Electronics Co. Ltd (LLC)
2017.07 - 2023.04
Sourcing Head/Product Head-CE&HA
Jumbo Electronics Co. Ltd (LLC)
2015.01 - 2017.07
Manager- Product Head -Agencies
Jumbo Electronics Co. Ltd (LLC)
2014.04 - 2016.01
CORE Team Member- ERP Implementation
Jumbo Electronics Co. Ltd (LLC)
2012.02 - 2013.03
Category Manager- SUPRA Middle East
Jumbo Electronics Co. Ltd (LLC)
2008.07 - 2011.04
MBA - Marketing
Welingkar Institute of Management Development And
2006.06 - 2008.04
Bachelor of Commerce - Commerce Accounting/Taxation
Shaheed Bhagat Singh College, University of Delhi
2001.06 - 2004.04
High School Diploma -
Army Public School, Lucknow, India
2000.04 - 2001.03
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