Lina Khalil Mahmoud El-Essawi
Marketing & Training Specialist
Muscat
Summary
Innovative Marketing Associate gifted at identifying promotional opportunities, implementing cost-effective marketing initiatives and performing extensive market analysis and research. Motivated professional with 8 years of experience in training & marketing industry. Passionate about achieving client goals through strong communication and leadership abilities. Revenue-driven Marketing Associate assisting with lead generation through targeted advertising campaigns and intentional product visions. Creative and versatile product promoter with extensive market experience and comprehensive understanding of common tactics and clientele reception. Supportive professional with team-driven and collaborative mindset. Dynamic and creative Marketing Manager and recognized product marketing and public relations expertise. Cultivated portfolio of thousands of satisfied clients in varied industries over 8 years. Superb media, marketing technology and communications skills leading to impressive results.
Overview
9
9
years of professional experience
6
6
years of post-secondary education
2
2
Languages
Work History
Marketing Associate & Training Instructor
Modern College of Business & Science
Muscat
10.2016 - 01.2022
- Achieved a total of 1.5 Million OMR Sales Revenues (Training Courses, Recruiting students into the different degree programs BSc, Msc).
- Build a database of local, regional and international network of trainers, public and private companies, corporations, ministries and public authorities.
- Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
- Developed pre-season marketing plans to support department and divisional product strategies.
- Planned and executed events and marketing programs to increase qualified leads.
- Developed marketing strategies and resolved problems to drive sales.
Marketing & Communications Manager
Dimensions Training Center
Muscat
04.2014 - 09.2016
- Identified appropriate marketing channels and target customers for campaigns.
- Created documentation outlining research findings for use by project managers, customers and other marketing staff to make accurate decisions about future plans.
- Developed campaigns and specific marketing strategies for clients.
- Completed in-depth reviews of market conditions and customer preferences.
- Coordinated with social media, public relations and other teams to execute product introductions.
- Updated social media platforms with latest news and corporate details.
- Developed technical and non-technical marketing presentations, public relations campaigns, articles and newsletters.
- Met with vendors to assess products, inquire about services and negotiate pricing.
- Updated customer database and generated lists and counts for direct marketing projects.
Computer Teacher
Jordanian School
Doha
09.2006 - 08.2007
- Trained and developed students' skills in word-processing, spreadsheet and database programs.
- Tested and evaluated student progress to determine effectiveness and impact of teaching methods, materials and projects.
- Used lectures, demonstrations and discussions to instruct students individually and in small groups.
- Communicated with students to discuss progress and need for tutoring and extra assistance.
- Invigilated and graded projects, quizzes and examinations.
- Attended professional development technology courses to increase knowledge base and learn new information.
Education
Master of Science - Public Administration
Modern College of Business & Science
Muscat, Sultanate Of Oman 11.2017 - 04.2019
Bachelor of Science - Management Information Systems
Al-Zaytoonah Private University
Hashemite Kingdom Of Jordan 09.2002 - 08.2006
High School Diploma -
Al- Arooba High School
Hashemite Kingdom Of Jordan 12.2000 - 12.2001
Skills
Research and trend analysis
Accomplishments
- Achieved 1.5 Million OMR of Sales Revenues by introducing creative methods of marketing.
Timeline
Master of Science - Public Administration
Modern College of Business & Science
11.2017 - 04.2019
Marketing Associate & Training Instructor
Modern College of Business & Science
10.2016 - 01.2022
Marketing & Communications Manager
Dimensions Training Center
04.2014 - 09.2016
Computer Teacher
Jordanian School
09.2006 - 08.2007
Bachelor of Science - Management Information Systems
Al-Zaytoonah Private University
09.2002 - 08.2006
High School Diploma -
Al- Arooba High School
12.2000 - 12.2001
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